Product manager

Key accountabilities

• To implement local product marketing strategy with the line manager and Country Manager and facilitate launch and sales execution as well as follow-up on the marketing programmes with internal stakeholders, working in order to achieve short and long term business objectives.
• Design and execute the product marketing plan
• Develop, implement and monitor the annual brand strategy for the brand(s) under responsibility.
• Optimize the allocation for the promotional brand budget in order to develop and create the needed promotional material.
• Actively manage the planning and execution of local, regional, national and international events / congresses / symposia relevant for the brand(s) under responsibility.
• Communicate the marketing programme to internal stakeholders and implement campaigns
• Communicate product promotions and marketing plans to the sales force to ensure alignment with NN strategy.
• Drive the implementation of product marketing plan and campaigns. 
• Consult/collaborate with the medical department to align marketing and medical messages.
• Maintain and develop relationships with target customers and external stakeholders
• Develop and maintain contact with Key Opinion Leaders (KOLs).
• Maintain and execute a regular visit plan with target customers in coordination with the Sales force.
• Make individual regular visit to KOL’s in order to be updated on environment, activities of competitors and getting regular feedback from fields.
• Coordinate with creative and event agencies to ensure success of promotional campaigns.
• Purpose and subject of interaction with internal/external customers and key contacts
• Provide the affiliate management with product and marketing updates.
• Ensure sales force knowledge and training about product marketing plan and campaigns.
• Create a mutually beneficial relationship with KOLs and healthcare professionals (HCPs).
• Represent Novo Nordisk in congresses and company meetings.
• Challenges with regard to innovation and change
• Execute counter-strategies in collaboration with the manager.
• Adapt product strategy to the local patient needs.

Knowledge and competencies

• Relevant academic degree within medical or business 
• MBA is a plus
• English proficiency, both written and spoken.
• 1-2 years’ experience in the pharmaceutical industry in marketing and product management is preferable
• Knowledge of the current pharmaceutical / diabetes market situation is preferable
• High Performing
• Focused on What Matters
• Business & Industry Understanding
• Making Things Happen
• Stakeholder Management
• Competitive Focus
• Optimising Brand and Portfolio Management
• Patient and Science Orientation
• Analytical and strategic skills
• Project management skills
• Excellent communication skills
• Manages Business Complexity

Interested candidates can send their CV to the e-mail address in the Apply for job button.