Position Overview:

PASHA Travel is seeking a dynamic and results-driven Marketing Manager to join our team. The ideal candidate will be an experienced professional with a strong background in both online and offline marketing strategies, exceptional digital marketing skills, and a passion for the travel industry. The Marketing Manager will play a key role in developing and implementing innovative marketing campaigns to promote our travel services.

Digital Marketing Strategy:

• Develop and execute comprehensive digital marketing strategies to enhance the online presence of PASHA Travel.
• Utilize a variety of online tools, including but not limited to Instagram, Facebook, Google Ads, LinkedIn, TikTok, and other relevant platforms.

Offline Marketing:

• Implement traditional marketing initiatives such as print advertisements, brochures, and local partnerships to reach a diverse audience.
• Plan and coordinate participation in travel fairs, events, and other offline promotional activities.

Vendor Management:

• Collaborate with external vendors, agencies, and partners to ensure effective execution of marketing campaigns.
• Negotiate and manage contracts with advertising agencies, printers, and other service providers.

Content Creation:

• Develop engaging and creative content for online and offline marketing materials.
• Collaborate with the design team to produce visually appealing and effective promotional assets.

Analytics and Reporting:

• Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
• Prepare regular reports on key performance indicators (KPIs) to evaluate the success of marketing initiatives.

Advertisement Briefs:

• Create detailed and effective briefs for advertising agencies, ensuring that campaign objectives are clearly communicated.

Organizational Skills:

• Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
• Strong organizational skills to coordinate various marketing activities.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience as a Marketing Manager in the travel industry.
• In-depth knowledge of digital marketing tools and trends.
• Excellent written and verbal communication skills.
• Strong negotiation and interpersonal skills.
• Ability to work independently and collaboratively in a team environment.
• Fluent in Azerbaijani and Russian languages.
• Upper intermediate level of proficiency in English.

All candidates meeting the requirements are requested to send their Application Forms/CVs with the reference “Marketing Manager” in the email subject line.

Please be advised that only shortlisted candidates (CVs corresponding to all requirements) will be contacted.