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Alcoholic Beverages Category Manager

Job Requirements:

  • Bachelor’s degree in Marketing, Business Administration, Economics, or a related field
  • 3–5 years of experience in category management, brand management, or trade marketing within the FMCG sector; experience in the alcoholic beverages industry is preferred
  • Strong understanding of the alcoholic beverages market, consumer behavior, and retail dynamics
  • Proven analytical skills with the ability to turn data into actionable insights
  • Hands-on experience in developing and executing category strategies, pricing models, and promotional campaigns
  • Excellent communication, negotiation, and presentation skills
  • Strong project management capabilities and experience working cross-functionally
  • Advanced proficiency in MS Excel and PowerPoint
  • Fluency in Azerbaijani, English, and Russian
  • Highly self-motivated, detail-oriented, and results-driven personality

Job Responsibilities:

  • Develop and execute category strategies for the alcoholic beverages portfolio
  • Manage pricing, product positioning, and assortment strategies to maximize sales and profitability
  • Conduct regular market analysis, including competitor activity, consumer trends, and pricing dynamics, to identify opportunities and mitigate risks
  • Plan and implement brand marketing, trade marketing, and promotional activities in coordination with producers, as well as local Sales and Trade Marketing teams
  • Build and maintain strong relationships with producers, key customers, and retail partners to ensure effective execution of brand growth strategies
  • Monitor sales performance, market share, and profitability; prepare regular reports and strategic recommendations for management
  • Lead product launches and portfolio innovations, ensuring alignment with global brand guidelines and local market requirements 
  • Collaborate with the supply chain and logistics teams to ensure optimal stock levels and product availability
  • Ensure full compliance with local laws and regulations related to the marketing and sale of alcoholic beverages

Working hours norm:

  • 5-day work schedule; from 09:00 to 18:00

Workplace:

Application Process:
Interested and qualified candidates are kindly requested to send their CVs to the e-mail address in the
Apply for job button, indicating "Alcoholic Beverages Category Manager" in the subject line.
Only shortlisted candidates who meet the vacancy requirements will be contacted. 

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